September 19th, 2009 (Allentown, PA)
The internet has become the most important marketing tool for photographers and other visual artists. This workshop explains the keys to designing and building a powerful web site that displays your work effectively and attracts clients.
- An overview of the process of creating a web site
- Build it from scratch or use a templated design
- Designing the architecture, layout, navigation, and flow of the site
- Technical aspects of preparing your photos for the web
- How different web browsers alter the display of your photos and web site.
- How to effectively market your web site
- Choosing the most effective keywords and search term(s)
- Writing good Meta-Tags
- Search engine placement
- Paid web advertising
- Use of analytical tools to enhance the reach of your site
| Who should take this workshop:
Photographers (amateur to pro level) who are ready to create an online portfolio to market their services or sell images online. (Web programming skills are NOT necessary for this course.) |
Location: Allentown, PA
Cost: $175
Experience: Basic understanding of internet surfing and search engine usage
Equipment: None required.
Optional Recommended Equipment: laptop
Maximum Class Size: 10
Schedule: Saturday: 10:00AM - 5:30PM (45 minute break for lunch)
Note: Web programming skills are not necessary for this course.
Note: I am available before and after regular workshop hours for portfolio reviews and one-on-one instruction. Call Horizon for details.
To learn more or to register for Web Marketing for Photographers: Click Here
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